The next few weeks could be a defining moment for Avanti Studios. The company is preparing to roll out its first live casino products while armed with fresh capital after completing a second seed funding round that takes total investment raised to €10 million.
The latest €5 million raise closed on 19 May after becoming oversubscribed, highlighting strong investor appetite for a company that is positioning itself around what it believes will be the next evolution of live casino entertainment.
With commercial deployment now approaching, the funding gives Avanti additional resources to accelerate product launches, expand partnerships, and strengthen its position in an increasingly competitive live dealer market.
More Investor Confidence Ahead of Product Rollout
Timing is a key part of the story. Rather than raising capital for a distant roadmap, Avanti is entering a launch phase with new content expected to reach operators within weeks.
The company said operators in Spain and other regulated markets have already shown interest in its upcoming products, creating momentum as the supplier transitions from development to commercial execution. Investor enthusiasm appears to mirror that anticipation. The funding round attracted more demand than available allocation shortly after opening, suggesting confidence not only in the company itself but also in the live casino segment it is targeting.
According to co-founder Gustaf Hagman, the investor group assembled around the business reflects a broader belief in where interactive casino entertainment is heading. He also singled out the continued support and guidance provided by Genting Casinos UK throughout the company’s growth journey.
Genting Doubles Down on Avanti Vision
Among the most notable backers is Genting Casinos UK, which participated in both seed funding rounds and increased its investment during the latest raise.
The continued support gives Avanti more than just additional capital. It also provides validation from an established casino operator that sees long-term potential in the live casino vertical the company is building. Existing investors increasing their exposure is often viewed as one of the strongest signals of confidence available to early-stage gaming businesses, particularly when products are approaching market launch.
Betting on a Different Future for Live Casino
Avanti’s ambitions extend beyond simply adding another live dealer product to the market. The company is building around a vision centred on real-time, highly interactive experiences powered by increasingly sophisticated digital technology.
Co-founder Jonas Delin described the funding round as one of the largest secured by an industry startup this year and said the company sees the future of online casino entertainment being shaped by lifelike, interactive digital humans and more immersive player experiences. That vision arrives at a time when operators are actively searching for ways to differentiate their live casino offerings beyond traditional tables and familiar game formats.
Even then, whether Avanti’s approach resonates with players will become clearer once its first products go live.
