Raketech, a key player in the online affiliate content market trade, on June 10 announced that it was launching a new consumer-facing online casino product that is being called Rapidi.com. This new conversion-focused consumer gaming site has been designed with the gamer’s core needs in mind – the players will, therefore, have access to fast, secure and user-friendly online casino gaming experience through the platform. Rapidi.com will also be providing Raketech with some valuable data insight from the gaming activity.
At its core, Rapidi.com offers features that will make it stand out among all the rest. The site is a brand-new place where the gamers will be able to experience the most popular casino games, live casino as well as online slots that are typically found at the top online casino platforms albeit with some very impressive improvements. One of the so-called improvements or tweaks that the new platform offers is the fact that the players will be able to play and enjoy all of the platform’s features without being subjected to the time-consuming registration and complicated withdrawal procedures. This groundbreaking feature will be powered and facilitated by Trustly’s innovative Pay N Play payment solution.
According to Michael Holmberg, the company’s chief executive officer, the new product vertical will go a long way in supporting “growth across Raketech’s core business” while at the same time providing “new insight to share in dialogue with our partners – the gaming operators – as part of our strategy to deliver win-win partnerships.” Rapidi.com is powered by the Together Gaming B2B platform that operates under Swedish Gambling Authority and Malta Gaming Authority licenses.
“We never stop learning and have a data-driven approach to improving our products and business strategy. Rapidi will help us study a modern casino player’s behavior and gain insight to help us understand more about the performance of our products and increase conversion. We will analyze the results to better serve our users with quality content and generate valuable leads for our partners,” the Raketech chief executive commented.
As mentioned earlier, Raketech will be getting very valuable data from the gaming platform. To ensure that everything turned out just the way it was expected to, Raketech developed the gaming platform in its lab. The company will be collecting player activity which it will then use to enhance Raketech’s core affiliate assert and to improve lead conversion.
At the moment, Rapidi.com is available to players in Finland and Sweden – there are, of course, plans to extend their reach to other European markets in the near future. The online gaming platform is also going to be promoted across Raketech’s vast portfolio of consumers affiliate sites and marketing channels which means players from all online-gambling friendly jurisdictions with access to Raketech’s platforms will be able to play the games that Rapidi.com has to offer.
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